Academics name for ban on sale of power drinks to underneath 16s

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“They’re well-liked amongst younger individuals who usually suppose they’re simply one other comfortable drink, and younger individuals and oldsters are sometimes not conscious of the very excessive ranges of stimulants that these drinks comprise.

“They’re available authorized highs offered in merchandising machines, supermarkets and nook outlets.”

On common, younger individuals within the UK devour extra power drinks than these in different European international locations.  Gross sales of energy drinks within the UK elevated by 185% between 2006 and 2015, with 672 million litres drunk in 2015 and a complete market worth of over £2 billion.

The British Soft Drinks Association says the drinks have been deemed secure for kids.

However Dr Amelia Lake, Fuse Affiliate Director, dietitian and Reader in Public Well being Vitamin at Teesside College, stated: “What’s attention-grabbing is the younger individuals are primarily asking why these drinks are being offered and marketed to them after we know they don’t seem to be good for them.

“They’re telling us that power drinks value lower than water or pop.

“They’re asking, why aren’t power drinks age restricted like cigarettes?  Why can they get them so simply?  However they’re additionally properly conscious there isn’t a easy answer.



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