There’s no formal rationalization for the brand new badging at this level, however it’s not onerous to think about why Google would possibly use the Wear OS label. As with Google Pay, the corporate might wish to keep away from utilizing the Android label on a product that is not strictly restricted to Android gadgets. You can use Android Wear watches with iPhones, in any case.
And that declaration could also be significantly vital given the present state of the smartwatch market. IDC estimated that Android Wear was nearly non-existent among the many prime 5 wearable producers within the fourth quarter of 2017 — even Huawei received to fifth place primarily by means of its health trackers, not its Android wristwear. While new watches and up to date software program are in the end the keys to progress, a reputation swap might reel in a few of these patrons who beforehand thought they wanted an Android cellphone.